Thursday, July 02, 2009

Common Mistakes By Newbies

One of the most common mistakes newbies make when trying to get referrals is by promoting a banner that says one thing then when you click that banner it eithers tells you a different or a generic page with a million things on it.

Here's one typical scenario:

I was surfing Volcano Hits.com and I saw a banner ad that says "Earn $2 for typing 16 sentences - Easy to reach payout of $10 - join now."

After I clicked it, it took me to a website called www.mylot.com. As you can see if you visit the site, there 's a million things going on in there and what happened to the statement from the banner ad? Nowhere to be seen and I can't spend an hour looking around for it either.

What a waste of banner impressions man.

Instead that banner ad would've gotten higher conversion rate if the banner ad lead to a report with an opt-in form like a squeeze page or a blog and with a bonafide actual results or even a good review about the service would have been really taken seriously.

Rookies I tell ya !

Paul Penafiel


2 comments:

redamethyst said...

you got a good point there.

Paul Penafiel said...

Hey, thank you so much for stopping by.

Going back to my original post, I have found that when you target your landing page to your ad copy, your conversion is much higher.

Thanks again.